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Emily in Paris is Full of French Beauty Secrets

Netflix's Emily in Paris is filled with strong female friendships, coffee and croissants, twinkling romance, dreams come true, and of course, some incredible French makeup tips and beauty secrets.

Without giving any spoilers away, Emily Cooper (Lily Collins) is a twenty-something Chicago woman who scores herself a dream job as a social media strategist in Paris.

She is dropped into a new world where she has to navigate the local language, prove herself at work, and master French girl beauty; after her first friend in Paris, Mindy Chen (Ashley Park), tells her she “looks American.”

The show is brimming with effortless French makeup styles and beauty essentials; we had to keep hitting pause frame by frame to take it all in. 

As each day goes by in Paris, Emily's feminine sense of style evolves and is met by the sophistication and intensity that French women are renowned for. 

Here are some French beauty secrets from Emily in Paris that we just can't stop talking about!

1. Take care of your skin

two women at a restaurant


“Keeping Lily’s skin perfect was my goal during those four months filming in Paris... As a makeup artist for almost 20 years, I know that skin care is the most important everyday ritual before makeup,” says Aurélie Payen, one of the Parisian makeup artists for Emily in Paris

And we all have the power to take care of our skin. Simple things like drinking more water each day, eating clean, and getting enough sleep can make a huge difference.

Once you've taken care of everything you can on the inside, it's time to work on prepping your skin on the outside. 

Get the look

Begin with a few drops of facial oil, apply some sunscreen (even during the winter months), and then top with a moisturizer suitable for your skin type. 

Prep your lips by scrubbing away dry skin gently with a lip scrub or toothbrush, and apply some nourishing lip balm

2. Keep it au naturel

Emily in Paris stars

Emily instantly becomes friends with French beauty Camille (Camille Razat) after meeting at a flower stand.

Camille is a typical French woman who rocks a barely-there look, keeping her beauty routine minimal and effortless. 

She reminds us that less can be more, and makeup is a terrific tool to highlight your natural beauty instead of hiding it. 

Get the look

To get Camille's effortless look, focus on highlighting your best features and accentuating what you’ve been blessed with.

Gently wave your hair to create a natural, I-woke-up-like-this look. Swipe on a coat of mascara, a little bit of brow gel, a pinch of blusher and tinted lip balm, and you're Paris ready. 

The Cabaret Première Classic French Mascara is absolutely perfect for attaining a soft, everyday look. It's clump-free, lightweight, and long-lasting.

3. The pretty in pink lip

woman with pink lipstick

As the series progresses, Emily's everyday go-to look becomes a pretty, pinkish pout. It gives off a feminine, put together, but didn't try too hard vibe. 

The nude, muted tone works perfectly against a pale complexion, and creates a youthful, healthy glow. Plus, an understated lip allows the rest of your features to shine — your eyes, brows, and cheekbones. 

Get the look

Begin by using our Gel Lip Pencil to outline the lips, starting from the center outward to the corners.

Next, you can use this Matte Constance Duo Pack Long-Lasting Matte Lipstick, and choose from shades Pale Pink Nude or Marsala. It's super simple to apply, has a gorgeous matte velvet color, and will stay put all day.

4. Beautiful bold brows

girl in pink hat

Emily in Paris is bursting with makeup tips and tricks, but Emily's statement brows become a French beauty staple throughout the Netflix series.

They're big, bold, and they're beautiful; and they left us all with major brow-envy.

Allowing your eyebrows to grow and working with their natural shape is key for this look. But there are some products you can use to amp up the volume for the wow factor. 

Get the look

Begin by combing your brows with a spoolie brush—the Brow Arcade Automatic Eyebrow Pencil is ideal for this.

Next, use a clear eyebrow gel to keep them in place all day long. You can use the same eyebrow pencil to lightly fill in any gaps or use a colored brow gel or powder that matches your brows.

5. Blush over bronze

woman in beret

Put the bronzer away, because the blush is here to stay. A hint of pink blusher becomes part of Emily's everyday beauty routine, so simple yet so swoon-worthy. This subtle pop of color creates a fresh and feminine look without being too girly. 

Get the look

The key to making makeup work for you is to use the right colors and shades that suit your skin tone. Women with warmer undertones can go for warmer pinks, with tinges of orange in them, while women with cooler undertones are best suited for cooler pinks with hints of blue in them. 

We love mixing things up by using makeup in inventive ways. So if you don't have any pink blusher on hand, but you want to create this look, use a pink colored lipstick instead!

Gently smudge it onto the apple of your cheeks and blend it in a circular motion, following the natural line of your cheekbones. 

Voilà!

6. Laidback chic

two women talking

In case you haven't seen the show, Emily's boss Sylvie (Philippine Leroy-Beaulieu) is kind of like a French version of Miranda Priestly in The Devil Wears Prada. 

She's intimidating, she's frosty, and she's undeniably sexy. She wears hardly any makeup (we're beginning to see a glaringly obvious trend amongst fabulous French women), yet she looks immaculate in every scene. 

How does she do it?

Get the look

The golden rule when it comes to French makeup styles is to keep things relaxed. 

Instead of perfect liquid eyeliner, try smudging some kohl pencil on your lash line.

Don't strive for perfection when styling your hair, and keep things a little tousled—use some product to add more texture if needed.  

Go for classic colors, instead of anything too in-your-face — dewy, matte textures over shiny ones. 

7. Flirty, fluttery lashes

two women chatting

Mindy and Emily instantly become besties on the show after meeting each other in a park. She's lived all over the world, is full of energy, and is a self-taught pro at Parisian living. 

Her trademark beauty look is full, fluttery eyelashes, topped with a perfect wing of eyeliner. But how does she get those voluminous lashes?  

Get the look

The Provocation Instant Volume Mascara is a French beauty staple and promises volume and definition all in one swoosh. It won't flake or transfer and will give you that long-lasting length and thickness you've been searching for.

Plus, it's as easy to apply as it is to take off and won't damage your lashes. 

8. Dare to be dramatic at night

Woman in ball gown

When it comes to Paris, French beauty essentials are minimal and relaxed by day, only to get a boost of sophistication and glamour at night!

But the “less is more” mantra still reigns true here. You either want to highlight your lips or your eyes, but never both at the same time – that would be a beauty faux pas

In Episode 6, Ringarde, Emily goes to the ballet and channels Audrey Hepburn with her classic little black dress and chic up-do. She swaps her pretty pink pout for power red, and we are crazy about it. 

Get the look

Use the Long-Lasting Matte Lipstick in Classic Red to get this statement look. Don't forget to gently exfoliate your lips first, and use a lip patch or apply a hydrating balm to create a smooth foundation.

Use a lip liner to create a frame, then fill it in with color, starting from the center and working outwards. And don't worry if your hands are a little shaky. Simply remove any unwanted smudges with a cotton bud, and you're red carpet ready. 

 

And that is how to get perfect Emily in Paris makeup and create a beauty routine any French woman would be proud of.  

 

 

All images obtained from Netflix

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Why You Should Always Wet Your Makeup Sponge
May 06, 2021
Why You Should Always Wet Your Makeup Sponge

When the Beauty Blender was first released, it shook the makeup world from top to bottom. Before it came around, we were using flat brushes and dry, triangle-shaped sponges. These tools worked, but applying foundation would take ages.  Nowadays, these egg-shaped makeup blenders are the ideal tool for applying a natural-looking layer of foundation or blending out concealer. Reusable makeup sponges give the skin a natural finish, and they’re oh so simple to use.  There are a few key tricks to making a Beauty Blender work, which we’ll explain in this post. The most important amongst them? You have to use your makeup sponge wet. Keep reading to learn why!  Why should you wet makeup sponges?    Using a wet makeup sponge makes a major difference, so here are the reasons why we recommend it so strongly.  Less product waste First of all, using a damp makeup sponge can save you a lot of time and money in the long term, because it wastes less product. When your sponge is dry, it absorbs a ton of foundation right into its center. If you’ve ever found yourself dispensing more and more foundation, but getting no coverage, that’s the reason why.  On the other hand, when the sponge is damp, the water takes up all of the space in the sponge, and there’s no room for the foundation to soak in. Instead, it stays on the surface, so you can stipple it over your skin with no product waste.  Flawless finish  The second reason to use a damp makeup sponge is that it makes your foundation or concealer look so much better. Some of the water in the sponge infuses with the foundation, which gives the skin a more luminous and healthy finish. Because the sponge is expanded, it also leaves less of an imprint on the skin, which leads to a much smoother and more blended finish.  How to use a wet makeup sponge  Whether you’re using a wet makeup sponge to apply or blend your foundation, here’s the most fool-proof way to prep and then use it.    First, run the tap and place your reusable makeup sponge under the stream.  Let the sponge get saturated with water, and then squeeze it a few times. As the sponge takes in the water, it’ll expand to twice or triple its original size.  Turn off the tap, and squeeze the sponge to remove excess water. It should be damp rather than soaking wet.  Then, you can use the sponge to either apply or blend your foundation. Applying your foundation directly with the sponge will give a more sheer application.  If you like full coverage, apply your foundation with a brush or fingers, and then use the sponge to blend it out.  Whether you’re blending or applying, the main trick is to bounce the sponge over your skin. The bouncing motion helps the foundation glide over pores and it blurs away any brush streaks.  Use the tip of the sponge for blending out or applying concealer under the eyes or along the side of the nose. Stick to the same bouncing motions as you apply it to those smaller areas.  Once your foundation is perfected, you can finish off the rest of your makeup!  More tips for using a makeup blender  Using a Beauty Blender the classic way is great, but we have a few more hacks that will allow you to get the most out of your reusable makeup sponge!  If you don’t like getting your hands dirty, you can use your Beauty Blender to apply moisturizer and primer before you do your makeup.  If your skin is especially dehydrated, you can saturate your Beauty Blender with a moisturizing toner, which will hydrate the skin even more dramatically.  For days when you really need your makeup to last, saturate your reusable makeup sponge with a setting spray, instead. It’ll help lock your foundation in place as you apply it.  If your skin is oily or you’d like to waterproof your makeup, you can use a damp makeup blender to press translucent powder into your skin to set your base. While this technique can make dry skin look drier, it works well for those with oily skin, helping to make your foundation incredibly budge-proof.  If you make any mistakes winging out your eyeliner or you want your eye makeup to have a sharper line, put a bit of foundation along the side of the pointy end of your sponge. Then use it to clean up the lines along the outer corner of the eye.  A Beauty Blender is perfect for applying and blending out cream blush, highlighter, or contour! Use the pointy end to add those contour lines, or blend out your blush with the rounded end for a very natural flush of color.   Don’t forget to wash it  Finally, once you finish your makeup, always remember to wash your sponge with soap and water! Otherwise, Beauty Blenders can harbor bacteria if they’re left dirty or damp.  To clean your sponge, hold it under the running tap, and then add some soap. Squeeze it a few times so it foams up well, and finally, rinse it clean. Squeeze it to get as much of the water out, and then place it somewhere clean and safe to air dry. This will keep your reusable makeup sponge in top shape for up to 6 months.  Flawless foundation every time Considering how simple of a trick it is, using a wet makeup sponge has an amazing impact! There is no better way to guarantee a seamless and natural-looking foundation application. Give this trick a try to stop wasting foundation and to perfect your base. 

Life-Changing Skin Care Tips Inspired by French Beauty
April 30, 2021
Life-Changing Skin Care Tips Inspired by French Beauty

The modern skincare world can seem incredibly complicated, with a ton of different products and so much advice. The French skincare routine is much easier compared to some of the 10-step routines we’ve been seeing online!  In reality, there are a few different ways to achieve healthy skin, so our goal is to help you with simple yet life-changing advice. When it comes to French beauty, it’s not only about your specific products but also how you use them!  With these easy skin care tips, you’ll be able to make the most out of your beauty routine.  French pharmacy brands In France, most women buy their skincare products at the pharmacy, and French pharmacy brands are an important staple in most French skincare routines. These brands are renowned for formulating gentle products that are suitable for sensitive skin, and for investing a lot of money in clinical research.  While French pharmacy brands put a large emphasis on science, their products still contain a lot of lovely natural skin care ingredients that have their own nourishing effects on the skin.  Be consistent French skincare comes at all kinds of price points, and contrary to popular belief, more expensive doesn’t always mean better. That’s why another one of our most important tips for great skin is to be consistent, no matter what products you decide to use.  Cultivate skincare as a habit that you do every day, without changing up your products too much from day-to-day. Remove your makeup and moisturize every night, and wear sunscreen every morning. This consistency will pay off in the long term, by keeping your skin at optimal health for years to come.   Cleansing should be gentle One of the most important French beauty secrets to healthy skin is gentle cleansing, no matter your skin type. In many countries, those with oily skin resort to scrubbing their face with harsh, stripping cleansers that throw their skin off balance, leading to irritation, breakouts, and more oiliness.  However, in the best French skincare routines, cleansing is gentle and usually done with creamy milk cleansers. These days, oil cleansers and micellar water are also incredibly popular, but the key is to avoid any harsh, foaming cleansers.  Moisturize damp skin Another easy skincare tip that makes a big difference is to apply moisturizer to the skin when it’s damp. This also applies to serums, essences, and any other hydrating skincare steps, although in French beauty, it’s okay to keep things minimal.  Water makes the skin more permeable, so moisturizing agents sink in more deeply instead of sitting in a layer on top of the skin. The result is bouncy, more hydrated skin that feels soft to the touch but never greasy.  Don’t neglect the neck and decolletage   The skin doesn’t stop at the face! The French skincare routine extends from the face to the neck and chest, since those areas are all actually quite similar when it comes to skin thickness and level of exposure to the elements. Make sure to use your cleanser, moisturizer, and sunscreen from the face all the way down to your decolletage.  It’s particularly important if you rely on your skincare routine to prevent premature signs of aging. If you forget to care for your neck, it’ll be an instant giveaway.  Nurture your body with oils The rest of the body also deserves some attention, although it doesn’t necessarily need the same products as the delicate skin on the face and neck. The skin on the body is a little thicker and it’s usually less prone to acne, which is why French women love to nurture it with body oils rich in beneficial fatty acids and regenerative antioxidants. Just as with the face, the body is also most ready to accept moisture when it’s damp. The best time to use body oil is immediately after the shower when the skin is totally saturated with water. Using oil immediately after will help to prevent that water from evaporating, which will leave the skin hydrated and soft.  Skincare can be aromatherapeutic    This skincare tip won’t work for everyone, but for many French women, it’s what makes their beauty routine so fun. France has a centuries-old tradition of perfumery, essential oil production, and aromatherapy, which also touches into the skincare world.  While the benefits that essential oils have for the skin are debatable, it’s undeniable that they can have a beneficial effect on the mood. Lavender is incredibly calming while rose essential oil can make you more cheerful.  Using natural skincare with essential oils can have a positive impact on your mental health, and it can also simply make the skincare experience more sensorial and enjoyable! If your skin is sensitive to fragrances, try lighting a scented candle while doing your beauty routine, instead.  Go all-out with the occasional treatment While consistency is important, treating yourself to some extra self-care can also be beneficial! In general, it’s not great to surprise the skin with new products, but a few times a week, you should exfoliate or mask your skin and give yourself a longer-than-normal massage.  While these added treatments aren’t mandatory for healthy skin (it’s what you do every day that really matters), they’re still an easy way to amp up your glow and to feel pampered.  It’s not all or nothing Since consistency is so important, we also want to reinforce that skin care is not all or nothing! While a multi-step routine with double cleansing, toning, multiple serums and creams can be nice, you’re also allowed to keep things basic and even to take shortcuts.  Having a few pre-planned shortcuts, like a bottle of micellar water in a cupboard for easy makeup removal or a bottle of face lotion near your bed can go a long way towards helping you maintain your consistency on nights when you’re too tired to go all-out.  Simple skin care success  Skin care is highly individual since each person has a different skin type and slightly different concerns. However, our tips for great skin are universal, because no matter who you are or what your budget is, you deserve to have healthy, well-cared-for skin!

The Five-Piece French Wardrobe, Explained
April 20, 2021
The Five-Piece French Wardrobe, Explained

Have you heard of the 5-Piece French wardrobe?  This is not just any wardrobe. It’s the secret to attaining that effortlessly chic Paris style we all swoon over. Plus, it’s the best way to build a capsule wardrobe that is both fun and functional, and helps you get the most out of every piece you purchase.  Have you ever woken up in the morning, stared at a huge closet packed with clothes, and thought, “I’ve got nothing to wear?!” Do you keep buying more stuff each season, and need a way to curb those bank-draining spending habits? If you find yourself nodding your head, this French wardrobe philosophy might be a match made in heaven for you.  Don’t panic over the whole “five-piece” scenario. It’s not a wardrobe built of just five pieces—that would be crazy.    All will be revealed in this article. The ins and outs of a five-piece French wardrobe Minimalist French style is all about investing in fewer pieces that are higher in quality, and will hopefully last you a long time. It’s focused on longevity rather than trends. And this is exactly where this French wardrobe philosophy stems from.  There isn’t a set number of pieces or a timetable to follow.  To start, you build a solid collection of basic pieces. Things like plain t-shirts, black tailored pants, and a classic white shirt—simple items that can be mixed and matched with everything in your wardrobe. If you find any gaps, fill these in with new staples.  Each season (four times per year), you’re allowed to purchase 5 new investment pieces to help you build your collection. These should be non-basic pieces. You can take as much time as you like choosing these—there’s no rush! The point of this is to refresh your look with each passing season, but to also focus on investing in pieces you truly love and will wear for years to come.  Five might not sound like much, but trust us on this one; coupled with your trusty basics, this will give you endless outfit combos that will embody that French I-just-woke-up-like-this look. The rules: The 5-piece French wardrobe can be a little tricky to understand at first. So, here are some of the rules you need to know before you get started. Basics don’t count towards your five pieces, and can always be replaced. Makeup doesn’t count. Accessories, socks, and underwear don’t count (unless they’re particularly pricey purchases.) Shoes do count. And everything else that’s not mentioned above counts.  How to get started creating your 5-piece French wardrobe The secret to rolling out of bed and looking like one of those impeccably dressed French women you see on Instagram is focusing on fit.  The reason these women look so good in simple clothing like jeans and a plain white tee is because of the fit. They wear flattering cuts and silhouettes. Instead of following the trends, they stick to what works for their unique shape.  So the message is, it’s not what you buy, it’s how it fits you. Remember, you’ll only be purchasing 20 new non-basic items each year, so choose wisely.  Out with the old Get started by clearing out your wardrobe. Donate anything that no longer fits you, or that you haven’t worn in the past year. Chances are if you haven’t worn it by now, you never will! Hold on to any basics that fit you well, and part ways with the rest. Be ruthless through this process.  If you notice any gaps, make a list of what you need and start shopping. Don’t rush to buy everything at once. Take your time, be considerate, and choose quality items that feel good against your skin. Because when you feel good, you will look good.   Back to basics We touched on basic pieces a little earlier, but what exactly is a “basic” item of clothing?  Generally, it’s a functional piece of clothing that you don’t need to spend a ton of money on. Basics will generally be plain or block colored, practical, and go with those fancier, statement pieces in your wardrobe.  French outfit essentials: Items every woman should have in her wardrobe Here are some of the pieces you should think about stocking up on to make sure your wardrobe game is on fire.  Tops: block colored t-shirts, button-up white shirts, silk camis. Pants: well-fitting straight-leg jeans, tailored pants Skirts: pencil skirt, white linen skirt, block colored mini skirts Dresses: a little black dress Shorts: jean shorts, linen shorts Sweaters: cashmere sweaters, oversized wool sweaters, cozy cardigans Outerwear: a trench coat, a classic blazer, a leather jacket Shoes: ballet pumps, brown/black heeled boots, sandals, court shoes. Make your shopping list for this season. The great thing about the 5-piece French wardrobe is that each season you get to make a wish list of things you want to add to your collection. What have you had your eye on for a while? What are you noticeably missing right now that would take your wardrobe to the next level? Set yourself a reasonable budget each season for your 5 pieces. It’s okay to spend more on these items than you usually would, because the focus is on quality pieces that last longer. So don’t scrimp, but don’t blow more than you can afford. And that’s how to create a 5-piece French wardrobe! The only other rule is to have fun creating your capsule collection. It won’t be long before you have a beautifully sustainable and ethical wardrobe that makes getting dressed each morning a joy. Why not use these principles and apply them to your other purchases too?  For example, focus on investing in good makeup: a quality mascara, a classic red lipstick, and the perfect shade and texture of foundation for your skin.  Follow these steps, and you’ll be Paris-ready in no time.