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Brow Lamination vs The Natural Look

The big, beautiful brow trend doesn’t appear to be going anywhere anytime soon. 

Full, natural-looking brows are so hot right now, and if we’re honest, we’ve always been a big fan. This is classic French beauty at its best!

If you take your eyebrow game as seriously as we do, chances are you’ll have heard of eyebrow lamination. This is the latest eyebrow trend, and plenty of actors, models, and influencers are hopping on it without a second thought.

But what is eyebrow lamination? What does the process involve? Are there any potential side effects? How much does brow lamination cost? And what’s better—laminated brows or a natural brow approach? 

We’ve got all the answers to your burning questions and more in this article. 

What is eyebrow lamination?

Styling and lamination of eyebrows

Although it seems to be incredibly popular with Insta influencers, eyebrow lamination is a relatively new beauty procedure. 

You can think of it as a perm for your brows. The aim is to create fuller, smoother, shinier-looking brows and reduce the need for applying eyebrow makeup.  

Here’s what the brow lamination process looks like:

  • Your beautician applies cream to your brows to “lift” your hairs.
  • Your brow hairs are brushed upwards to get them into a uniform vertical direction.
  • A neutralizer is applied to help seal your brows in place.
  • A nourishing oil is added to prevent irritation and dryness caused by the chemicals in the process.

The process usually takes around an hour to complete. You may also want to add additional treatments like tweezing excess hairs, waxing to create your desired shape, or color tinting. 

You will also need to apply a nourishing brow oil or cream every night after the procedure to prevent your brows from drying out. So although you may be able to wake up with beautiful brows that don’t need any eyebrow makeup, there’s still eyebrow maintenance involved! 

Female eye with long eyelashes, beautiful makeup and light brown eyebrow

How much does eyebrow lamination cost?

As you’d expect, the cost of an eyebrow lamination session varies depending on where you go. But you can expect one session to set you back anywhere between $50 and $100. 

Don’t forget—brow lamination is a semi-permanent procedure. That means you’ll have to repeat the process to keep your brows looking the way you want them to. On average, one session lasts about eight weeks. 

Brow lamination vs microblading

What’s the difference between brown lamination and microblading?

Microblading is an invasive eyebrow procedure that involves needles and coloring. The process is similar to tattooing. Small cuts are made into the skin beneath your brows, and pigments are inserted into these cuts to create a fuller eyebrow look. 

One microblading session can last anywhere between 12 and 18 months before the color starts to fade.

The main difference is that brow lamination is a non-invasive, semi-permanent procedure.

Potential risks of eyebrow lamination

Although eyebrow lamination is non-invasive and doesn’t use needles, there are still side effects and potential risks to be aware of. This is because the chemicals involved in the procedure are quite harsh and can irritate the skin.

Some of the common side effects include:

  • Swelling
  • Redness
  • Peeling
  • Itching
  • Dryness
  • Bumps

These effects can show up beneath and above your eyebrows, as well as extending to your eyelids.

There’s also the potentially serious risk of eye damage if the chemicals accidentally run into your eyes during the process. So if you’re set on getting your brows laminated, it’s important you get them done by someone who is properly trained and knows what they are doing. 

Because of the risks, brow lamination is not recommended for people who suffer from:

  • Sensitive skin
  • Rosacea
  • Eczema
  • Have a history of contact dermatitis

The chances of you experiencing side effects increase if you repeat the brow lamination process more frequently than recommended (no more than every six weeks). 

Like with dying your hair, it’s recommended you do a patch test before going ahead with the full procedure. A patch test will show whether you have any allergic reactions or if your skin is too sensitive. 

Should you go for laminated brows or the natural look?

Woman with naturally beautiful eyebrows

Laminated brows might be the hottest eyebrow trend right now, but all trends come and go. Why risk damaging your eyebrows when you can achieve the same look with makeup in a matter of minutes?

And in our humble opinion, there’s nothing more beautiful than embracing your natural beauty.  

Here’s why we recommend avoiding harsh brow treatments and opting for the natural brow look:

  • It’s safer and better for your health.
  • It’s cheaper (more money to spend on whatever else you like!)
  • We’re big fans of embracing your natural beauty.
  • There are makeup products for your brows that will safely help you yield the same results as lamination. 

The secret to natural, fuller brows

Woman with naturally full eyebrows and plump lips

Step 1: Follow your natural brow line

Whether you choose to pluck, wax or thread, be sure to follow the natural shape and arch of your brow line. This is the secret to brows that perfectly suit your bone structure. 

Remember—don’t overdo it! You’re going for the natural look. 

Step 2: Find an eyebrow pencil to match your brows

The secret to selecting the right eyebrow pencil is to go one shade lighter than your hair color. 

We cannot get enough of the Brow Arcade eyebrow pencil. You can create a natural or bold look depending on the occasion. The thin tip makes the application process super simple and precise without the need for a brow stencil. 

The Brow Arcade eyebrow pencil comes in four gorgeous shades:

  • Blonde
  • Soft brown
  • Chestnut
  • Black-brown

Step 3: Brush your brows

Did we mention that the Brow Arcade also has a fabulous spoolie brush attached so you can brush your brows? 

The secret is to brush your eyebrow hairs in a downward direction with the spoolie to help you spot any patchy areas and fill them in. This will give your brows that added definition you’re searching for. 

Once you’re done, remember to brush your brows back upward!

Conclusion: Beautiful brows don’t have to be risky!

We hope we’ve shown you that everyone can enjoy natural, beautiful brows without the need for risky or invasive procedures like eyebrow lamination. 

Plus, we believe that putting makeup on is part of the joy. It’s therapeutic and magical as you watch yourself at work. And you get to go shopping for new eyebrow makeup—who doesn’t love that?!

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Life-Changing Skin Care Tips Inspired by French Beauty
April 30, 2021
Life-Changing Skin Care Tips Inspired by French Beauty

The modern skincare world can seem incredibly complicated, with a ton of different products and so much advice. The French skincare routine is much easier compared to some of the 10-step routines we’ve been seeing online!  In reality, there are a few different ways to achieve healthy skin, so our goal is to help you with simple yet life-changing advice. When it comes to French beauty, it’s not only about your specific products but also how you use them!  With these easy skin care tips, you’ll be able to make the most out of your beauty routine.  French pharmacy brands In France, most women buy their skincare products at the pharmacy, and French pharmacy brands are an important staple in most French skincare routines. These brands are renowned for formulating gentle products that are suitable for sensitive skin, and for investing a lot of money in clinical research.  While French pharmacy brands put a large emphasis on science, their products still contain a lot of lovely natural skin care ingredients that have their own nourishing effects on the skin.  Be consistent French skincare comes at all kinds of price points, and contrary to popular belief, more expensive doesn’t always mean better. That’s why another one of our most important tips for great skin is to be consistent, no matter what products you decide to use.  Cultivate skincare as a habit that you do every day, without changing up your products too much from day-to-day. Remove your makeup and moisturize every night, and wear sunscreen every morning. This consistency will pay off in the long term, by keeping your skin at optimal health for years to come.   Cleansing should be gentle One of the most important French beauty secrets to healthy skin is gentle cleansing, no matter your skin type. In many countries, those with oily skin resort to scrubbing their face with harsh, stripping cleansers that throw their skin off balance, leading to irritation, breakouts, and more oiliness.  However, in the best French skincare routines, cleansing is gentle and usually done with creamy milk cleansers. These days, oil cleansers and micellar water are also incredibly popular, but the key is to avoid any harsh, foaming cleansers.  Moisturize damp skin Another easy skincare tip that makes a big difference is to apply moisturizer to the skin when it’s damp. This also applies to serums, essences, and any other hydrating skincare steps, although in French beauty, it’s okay to keep things minimal.  Water makes the skin more permeable, so moisturizing agents sink in more deeply instead of sitting in a layer on top of the skin. The result is bouncy, more hydrated skin that feels soft to the touch but never greasy.  Don’t neglect the neck and decolletage   The skin doesn’t stop at the face! The French skincare routine extends from the face to the neck and chest, since those areas are all actually quite similar when it comes to skin thickness and level of exposure to the elements. Make sure to use your cleanser, moisturizer, and sunscreen from the face all the way down to your decolletage.  It’s particularly important if you rely on your skincare routine to prevent premature signs of aging. If you forget to care for your neck, it’ll be an instant giveaway.  Nurture your body with oils The rest of the body also deserves some attention, although it doesn’t necessarily need the same products as the delicate skin on the face and neck. The skin on the body is a little thicker and it’s usually less prone to acne, which is why French women love to nurture it with body oils rich in beneficial fatty acids and regenerative antioxidants. Just as with the face, the body is also most ready to accept moisture when it’s damp. The best time to use body oil is immediately after the shower when the skin is totally saturated with water. Using oil immediately after will help to prevent that water from evaporating, which will leave the skin hydrated and soft.  Skincare can be aromatherapeutic    This skincare tip won’t work for everyone, but for many French women, it’s what makes their beauty routine so fun. France has a centuries-old tradition of perfumery, essential oil production, and aromatherapy, which also touches into the skincare world.  While the benefits that essential oils have for the skin are debatable, it’s undeniable that they can have a beneficial effect on the mood. Lavender is incredibly calming while rose essential oil can make you more cheerful.  Using natural skincare with essential oils can have a positive impact on your mental health, and it can also simply make the skincare experience more sensorial and enjoyable! If your skin is sensitive to fragrances, try lighting a scented candle while doing your beauty routine, instead.  Go all-out with the occasional treatment While consistency is important, treating yourself to some extra self-care can also be beneficial! In general, it’s not great to surprise the skin with new products, but a few times a week, you should exfoliate or mask your skin and give yourself a longer-than-normal massage.  While these added treatments aren’t mandatory for healthy skin (it’s what you do every day that really matters), they’re still an easy way to amp up your glow and to feel pampered.  It’s not all or nothing Since consistency is so important, we also want to reinforce that skin care is not all or nothing! While a multi-step routine with double cleansing, toning, multiple serums and creams can be nice, you’re also allowed to keep things basic and even to take shortcuts.  Having a few pre-planned shortcuts, like a bottle of micellar water in a cupboard for easy makeup removal or a bottle of face lotion near your bed can go a long way towards helping you maintain your consistency on nights when you’re too tired to go all-out.  Simple skin care success  Skin care is highly individual since each person has a different skin type and slightly different concerns. However, our tips for great skin are universal, because no matter who you are or what your budget is, you deserve to have healthy, well-cared-for skin!

10 French Outfits That We Love
April 23, 2021
10 French Outfits That We Love

Ever wondered how to dress like a French woman?  There’s something about Parisian style that’s just so captivating. The barely-there makeup, the sophisticated yet comfy clothing, and the carefree attitude to boot.  How do they do it? Since the days of Brigitte Bardot and Jane Birkin, French-style clothing has been firmly on the fashion map. It’s classic at its core, mixed with an element of surprise and freshness. Every outfit appears timeless, yet totally on-trend, which means they never go out of style. French women are known for placing quality over quantity. Less is definitely more. They choose clothing that feels comfortable and will last them years over trendy pieces that come and go.  If you’re looking for some inspiration when it comes to French outfits, you’re in the right place. Here are our favorite traditional French outfits that any woman can try.    Are you ready to master French-girl fashion? Glastonbury chic (day dress & blazer) Every French woman has at least one trusty blazer in her wardrobe. Not sure which one to go for? A classic herringbone will give you a vintage feel, while a block color black or navy will look more formal.  Pro-tip: If you want to save yourself some cash, raid your partner’s or friend's wardrobe instead! An oversized masculine blazer will channel Isabel Marant’s infamous catwalk style. This is a must-have piece in every cool French girl’s closet.  Pair your blazer with your favorite day dress for an eclectic, playful outfit. Finish with tousled hair and some sunglasses, and you’re Paris ready.  Date night (straight-leg cropped jeans & a satin cami) Classic French style is all about surprising people, and blurring the lines between casual and formal wear.  If you’re looking for a casual going-out look, the French-girl go-to is a pair of straight-leg cropped jeans and a glamorous top. Think silky and satin fabrics, lace, and sexy spaghetti straps. If there’s one thing French women love it’s opulent fabrics. Silk is always a must-have. It looks beautiful and feels oh-so-soft against your skin.  When it comes to jeans, French ladies aren’t a big fan of skinnies. They favor a looser fit and cut, creating a more relaxed silhouette.  Complete this look with a pair of strappy sandals—perfect!   Sleek soirée (slip skirt & mules) The slip skirt and mules look became popular a few years ago and hasn’t gone away since.  This look is comfortable, practical, and just a little sexy. Not too sexy though—French women are all about leaving plenty to the imagination. When it comes to choosing a slip skirt, let your imagination run wild. Choose any print, color, or fabric you like.  Pair with a comfy pair of mules that will take you from the office to a cocktail party without having to go home and get changed. That means more time having fun! We love this outfit already.     Summer staple (classic printed wrap dress & tan shoes) The wrap dress originated in the US, but has quickly become synonymous with classic French style.  Why do French women love this item of clothing? It’s universally flattering. No matter what shape or size your body is, a wrap dress will hug you in all the right places and accentuate your fabulous feminine curves.  This is a beautiful spring/summer look. Choose a dress in a gorgeous floral print or in a pop of color. Pair with classic espadrille wedges, a woven bag, a dainty piece of jewelry, and a pinch of pink blusher. And voilà! Classic comfort (marinière & ballet flats) When you think of French clothing, you may picture a blue and white striped top.  Is it a cliché? Yes. But do French women love a blue and white striped top? Yes, they do!  In France, it’s known as a marinière top. It originated from Bretagne where they were first popularized by the label Saint James, who took inspiration from local sailors.  There isn’t a more traditional French outfit than this one right here.  You’ll find blue and white striped tops in so many cuts and fabrics everywhere. Take your pick. Pair this top with a classic and comfy pair of ballet flats. You’ll look like a true local in Paris.  The go-to dress (LBD & your favorite handbag) The little black dress is a staple item in every woman’s wardrobe across the world. But French women get the most wear out of their LBDs. How? They wear this versatile dress on a job interview, in the office, on a date, at a cocktail party, and so much more.  It’s their go-to dress whenever they’re unsure about what to wear. The secret all comes down to accessorizing.  For a daytime look, pop a trench coat or cardigan over your LBD and pair it with ballet flats or sandals.  At night, swipe on some voluminous mascara and a bold red lip (we love this one), step into your favorite heels, grab your favorite handbag, and you’re runway ready! Office chic (button up shirt & tailored trousers) No French-girl’s wardrobe would be complete without a classic white or blue Oxford shirt. This is another staple item inspired by menswear (and another great reason to raid your man’s wardrobe!) Pair with jeans for a more casual look, or with a plaid blazer or tailored trousers for an effortless office outfit.  French women love tailored clothing because of the fit. This is how they always look so chic—they invest in clothing that fits them like a glove.  Bond girl off-duty (a black jacket & plain white tee) A plain white t-shirt is mandatory in every person’s wardrobe. Stock up on a few quality ones that will last a long time and go with pretty much everything in your wardrobe. Looking for a glamorous, off-duty look? Pair your classic white tee with a tailored black smoking jacket. The original one was made by Yves Saint Laurent, but there are plenty of affordable versions to suit your budget.  This jacket is likely to last you forever and is definitely worth investing in.  Cute & cozy (the oversized sweater & a mini skirt) The oversized sweater is an item that French women popularized before anyone else.  It gives you a casual, carefree, masculine-vibe look. It’s sexy because you’re not trying to be sexy at all—this is French women in a nutshell. A comfy oversized sweater is perfect to transition from summer to fall. Be sure to choose a color that will work with lots of other items in your wardrobe.  Pair with a cute mini skirt in faux leather or suede. If you prefer a longer length, a pencil or maxi skirt in a floaty fabric will work too.  A French-girl’s best friend (the beige trench coat & a silk scarf) Finally, on our list of French outfits we love, is the trench coat paired with a classic silk scarf.  A beige trench coat is every French-girl’s best friend all year-round—because the weather is so unpredictable! If the Burberry version is out of your budget, look to the high street for something more affordable. What matters is it’s practical, comfortable, and well-made. You want this coat to last you for years. Silk scarves are a popular accessory with French women, elegantly completing any look. This is one item where you are encouraged to go for a bright color or crazy pattern. It’s a little flash of playfulness that will top off any outfit.  And that’s our ten favorite French outfits! 

Upgrade Your Daily Massage with a Face Roller
April 13, 2021
Upgrade Your Daily Massage with a Face Roller

In French beauty, the skin is always the star. French women rarely cover their faces with more than a sheer tinted moisturizer. Instead, they focus on achieving healthy skin with great skincare and an invigorating daily facial massage.   While the hands are the traditional tool of French aestheticians, facial rollers have been a welcomed addition to French women’s daily skin care routines. If you’d like to add a face roller to your beauty routine, as well, keep reading! We’ll help you learn everything you need to know about how to use a face roller for maximum effects.    The benefits of face roller massage  Using a face roller on a regular basis has immense wellness benefits. It goes beyond just the skin — the effects of a facial massage have physical impacts below the epidermis. The rolling motion of a facial roller exerts less pressure on the skin than a traditional face massage, so it yields results quicker and is more gentle. Face rollers are inherently cool, so they have a soothing effect on the skin. You can boost this effect by keeping your face roller in the fridge. They tone the face and eliminate puffiness by moving and draining lymphatic fluid. They give facial muscles a relaxing massage that helps to drive away tension, especially from the jaw and temples.  The massage improves blood circulation to the skin, which gives a youthful glow and may have long-term anti-sagging effects. The gentle massage helps skincare products penetrate into the skin more quickly and deeply.   How to choose the best face roller When selecting the best face roller for you, consider what kind of features you’re especially interested in. Some stones do a better job of staying cold, while others have a smoother surface that’s more gentle on the skin.  In general, we recommend purchasing a double-sided roller, with a large side for rolling over the face and a smaller one for around the eyes.  Jade rollers are the classic choice, as they were the first facial rollers available on the market, and they’re quite affordable. They’re lightweight compared to other stones, but they’re also a hint quicker to lose their smoothness.  Rose quartz facial rollers have become more popular in recent years. They’re a little heavier than jade rollers so they can exert more pressure on the skin, but they also stay cold for longer and are generally more durable. Amethyst rollers are the new thing in the facial roller scene. They’re structurally similar to rose quartz, but they’re quite expensive. The companies producing them often put more effort into manufacturing, so they’re usually smoother and less likely to make noise. Finally, there are ice rollers. They have a liquid core that turns to ice if you put them in the freezer. Using one is like getting an ice facial that rapidly cools the skin. They soothe irritation and reduce puffiness, but the cold shock can be too intense for daily use.  How to use a face roller   When not in use, keep your facial roller in the fridge, especially in the summer when the cold can be very refreshing. Always start with clean skin. The face roller will glide more easily if it’s also covered in a thin layer of moisturizer or face oil. If you’re a fan of sheet masks, you can use your facial roller on top of the sheet mask to allow the essence to soak in more thoroughly. Once you’re ready to roll over the face, remember this basic principle: Always start in the middle and work outwards and upwards, mirroring your motions on both sides of your face. You can roll along each area as many times as you like. Start at the neck, rolling upwards towards the jawline. Next, starting at the point of your chin, roll outwards following the curve of your jawline.  Bring the roller up a bit, and roll in the same way over the chin and above the curve of the jawline. Then, roll along the cheeks, starting near the nose and going outwards. Roll over the forehead in upward lines, from above the brows up to the hairline. Flip your roller over to use the smaller side above the upper lip, along the sides, and up the bridge of the nose. To roll around the eyes, start below the eye’s inner corner and move outwards in a circular motion following the orbital bone.  How to take care of your face roller As with anything that comes in contact with your skin, you should thoroughly clean your face roller after each use. Since it’s a non-invasive tool, you can simply wash it in warm water with a bit of soap or detergent. Then, towel-dry gently or place it somewhere safe to air-dry.  How often should you use a facial roller?  A massage with a face roller is a safe daily habit that’s incredibly gentle on the skin. Some women swear by using their jade roller twice a day, but once a day or week will also give you satisfying results. Even if you don’t have the time to use it every day, keep it around for the days when you feel like your skin needs that extra cooling, firming touch.  Savoring the ritual  French beauty practices are steeped in history, but we love updating them with new tools. A jade roller’s relaxing touch is the perfect upgrade, boosting your skin care practice and soothing the skin. That daily French ritual of facial massage becomes quicker and easier, and amidst your long, busy days, what more could we want?