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Eyelash Care - Tips for Healthy Lashes

We spend as much time pampering our “canvas” (i.e., our face) as we do painting it with makeupit’s one of the main rules of French beauty, after all! That means we never skip moisturizer, and we always have a lip balm nearby. 


However, there’s one more feature that deserves some special attention: the lashes! 


We love the dramatic effect that mascara can have, but it turns out so much better when we can start out with strong, healthy lashes. When the lashes are well taken care of, they’re not as prone to falling or breaking. The longer they stay intact on the lash line, the thicker and longer they’ll grow. 


To learn how to maintain your lashes so they’ll always look swell, keep reading our guide! We’ll give some must-know natural lash care tips and even touch on what you should look for in an eyelash serum and how to grow eyelashes

Choose a gentle mascara

Waterproof mascara is incredibly useful when you know it’s going to rain or if you want to turn heads at the pool. For day-to-day, however, easily washable mascara is much more gentle on your lashes. 


This mostly has to do with removalthe more tugging and rubbing you have to do to get the mascara off, the more damage you’ll do to your lashes! Stick to a regular formula most of the time, and save that waterproof mascara for special days when you want to look glam in the water. 

Use a primer before mascara

A model holding up Vivienne Sabo lash primer up to her face

A mascara primer is a wonderful product that gives your lashes extra protection and nourishment under mascara. Before mascara, the lash primer coats the lashes with a seal that’s made of a blend of waxes and emollients that nourishes the lashes while also adding a barrier between them and the mascara. As a bonus, it also helps build that initial length and volume, which saves you from having to repeat your coats.  

Remove eye makeup every night

Sleeping with eye makeup on is the biggest no-no. It’s awful for the health of your eyes, but it can also damage the lashes. When we sleep with mascara on, it dries out and causes clumping and tangling, especially if you tend to sleep with your face in the pillow. As a result, the lashes get weakened, so you’re likely to lose a few more of them than usual once morning comes.  

Keep removal gentle 

A woman removing her eye makeup with a cotton pad

When it’s time to remove your makeup, use a gentle, oil-based makeup remover and a firm, non-shedding cotton pad. Take your time, and instead of rubbing over and over again, let the makeup remover really saturate your mascara before you start wiping it away. This will allow the mascara to break down and disappear completely with minimal stress to your lashes. 

Don’t rub your eyes 

Another important habit to break when it comes to eyelash care is rubbing your eyes. When we’re sleepy, it’s a common habit to rub our eyes without even noticing. Unfortunately, that added friction contributes to eyelash loss (and it can irritate the eyes). It’s perfectly normal to lose 2-5 lashes a day, but if you rub your eyes, you may lose even more than that!


If you rub your eyes because they get itchy or dry, consider applying moisturizing eye drops. Your eyes will be happier, and so will your lashes! Otherwise, if it’s just a bad habit, breaking it will require some mindfulness, as with other bad habits. 

Give your lashes a makeup break

Beautiful young woman with naturally healthy skin

As much as we love the effect that mascara can have, it’s still worth taking a break from it every few days. There can be a correlation between excessive mascara use and increased eyelash loss, especially if the removal was too aggressive. 


That’s why you should take a break from mascara for a day or two a week, ideally. During those days, give your lashes time to rest and rejuvenate, perhaps with the help of eyelash serum

Use an eyelash serumYoung lady applying eyelash serum in the mirrior

Eyelash serums are essential if you’d like to truly nurture your lashes. There are two main kinds of eyelash serums out there: ones that nourish and strengthen the lashes and ones that help to grow them.  

Nourishing serums

You can use nourishing serums as part of your basic eyelash care routine. Much like hair serums, these lash serums are usually made with oils and plant extracts. They help to condition the lashes and to moisturize the skin along the lash line. They’re useful for keeping the lashes healthy and in-tact, and they’re ideal for daily use. 

Products for lash growth 

If you’re mainly concerned with how to grow your eyelashes, you need to search for a product specifically made to improve eyelash growth. There are a ton of different options out there, both natural and man-made, that are said to help grow the lashes. 


There are many eyelash serums out there made with ingredients that have potential for improving hair growth. Some of these ingredients include prostaglandin analogs that directly impact the lash follicle.

On the more gentle and natural side of things, certain peptides are said to promote hair growth as well as extracts from plants like clover and mung bean. 

Bat your lashes! 

Closeup of a model with voluminous lashes and Vivienne Sabo Provocation

When you show your lashes love, they’ll return it tenfold. Proper eyelash care isn’t necessarily hard or complicatedit’s just a matter of taking the occasional makeup break, being diligent about removing your mascara at night, and adding the occasional, helpful touches of eyelash serum and mascara primer.

Even adopting just a few of these eyelash care tips will help you bat longer, fuller lashes.

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12 French Fashion Statements Parisians Love
April 06, 2021
12 French Fashion Statements Parisians Love

Do you love Parisian style and want to know how to create the perfect French fashion statement?  French women are known for their impeccable, timeless style. Paris street style is effortless, chic, classic, and subtly sexy. The French have mastered the balance between looking dressed up while remaining laid back. Basics are mixed with one statement piece, so nobody ends up looking overdressed. Fashion in France is about clean lines and simplicity.    Want to know the best thing about Parisian style? It values comfort.   We don’t mean heading out the door in sweatpants and sneakers, but French women will never wear something that isn’t comfortable. For example, ballet flats are still chic and look great — comfort and quality are just as important as a piece’s aesthetics.  Don’t you love that? Ditch those heels you can’t walk in and those jeans that are so tight you feel like your circulation is cut off. It’s time to do what the French women do and get comfortable while perfecting the Paris look.    Here are twelve French fashion statements that Parisians love. 1. Sophisticated sunglasses No Paris look is complete without the addition of a sophisticated pair of sunglasses. Parisians favor big, bold style frames over slim ones.  It doesn’t matter if the sun is shining or it’s the middle of winter — sunglasses are a must. They add cool points and help you channel the strut that Paris fashion week is renowned for. When in Paris, always wear sunglasses. Forget about what others may think; after all, French women never worry about such thoughts. 2. Mindful minimalism Nobody knows Parisian style quite like Coco Chanel does. When it comes to any outfit, minimalism is key. Less is always more.  That means build most of your outfit up with simple basics: a plain white t-shirt, a tailored pair of black trousers, a white button-down shirt, a strappy camisole top, a classic trench coat or blazer.  “Before you leave the house, look in the mirror and take one thing off.” - Coco Chanel If you want to wear a statement piece, then stick to one, like an amazing scarf, handbag, or a pair of shoes. This will help streamline your look and keep it refined and elegant.  When it comes to jewelry, the rule is to keep it simple and don’t wear more than three delicate pieces.  Minimalism is the secret to everyday Paris street style. 3. Casual glam Paris outfits are renowned for being sophisticated with a hint of imperfection. And the secret to this is mixing casual pieces with more glamorous evening pieces.  A pair of jeans can be mixed with a silky, lace camisole top or a pair of jewel-encrusted sandals. A lovely printed dress might be paired with some old biker boots. A pencil skirt paired with ballet flats instead of traditional heels. Fashion in France isn’t about perfection, whether it’s your outfit or your hair and makeup. So when in doubt, mix things up.    4. The I-woke-up-like-this look When it comes to makeup, French women are all about highlighting their natural beauty. A good face cream, some SPF, a touch of brow gel, a coat of mascara, a pinch of blusher, some tinted lip balm, and you’re Paris ready.  Remember to keep things relaxed. Go for simple eyeliner looks. Instead of perfectly straightening your hair, try for a natural wave and add a little texture. Classic colors are preferred over anything “in-your-face.” And opt for dewy, matte textures instead of shiny ones. 5. Hardly-there handbags No Parisian wardrobe is complete without a good quality leather handbag. This can be a quality faux leather too. French women strive to look chic rather than rich, which means avoiding big, recognizable logos. It’s okay to keep it subtle. Work with your budget, and invest in something that is small enough it can be hand-held but not too small that you can’t fit anything in it!   6. Have your cake and eat it: style & comfort French-style clothing prioritizes comfort but doesn’t compromise on style. It’s the best of both worlds.  So, if you can’t walk in heels all day without hurting your feet, leave them at home! Most Parisian women prefer classic loafers and ballet shoes as their footwear of choice, or a low block heel.   Cardigans are another French wardrobe staple, in a neutral color and high-quality fabric like wool, cashmere, or angora. Pair over a basic t-shirt or silk cami — you’ll feel oh-so toasty and comfy.   A plain t-shirt in white or light gray is also a must-have item. Pair with a blazer or some high-rise straight jeans for an effortlessly chic look. Be sure to choose t-shirts made from 100% cotton (organic is best) — it will feel soft against your skin, and the quality will show. 7. The modern vintage look View this post on Instagram A post shared by Sabina Socol (@sabinasocol)   If you don’t yet have a classic tailored blazer, you’ll want to add one to your wardrobe to perfect the Paris look. The great thing about a blazer is it goes with just about everything. Wear it with a basic t-shirt, a pair of jeans or tailored trousers, and even a mini dress. French women prefer an oversized blazer that looks like it came out of a man’s closet. Better yet, raid your partner’s wardrobe and see if there’s one you can borrow!  8. Laidback silhouettes Leave your skinny jeans and body-con dresses at home, ladies. Parisian style is centered on a more relaxed silhouette. Think A-line dresses, straight leg jeans, and oversized outerwear.  If you opt for a tight pencil skirt, then pair it with a loose-fitting top to balance your look out. French women express femininity with masculine-inspired silhouettes and laid back shapes. Nothing should ever be too tight or fitted.   9. Timeless outerwear Always inspired by the philosophy that less is more, Parisians splash their cash wisely. They’ll save up and make investments in key pieces that can be worn over and over again. One of the most important pieces for any Parisian wardrobe is timeless outerwear: trench coats, biker jackets, bombers, and blazers.  If there’s one item you must own, it’s a chic long beige trench coat. And given the unpredictable weather in Paris, you’ll certainly make the most out of it. Before making any purchase, ask yourself if this will be something you wear for the next few years. If the answer is yes, you’re thinking like a Parisian.  10. From day to night: the little black dress The little black dress is a classic piece for any woman’s wardrobe worldwide. But Parisians love wearing that LBD day or night. In the day, they’ll pair it with sneakers or some ballet flats with a loose blazer on top, and at night they swipe on some bold red lipstick and some voluminous mascara for a sexier look.  When it comes to the shape, stick to what is most flattering for your figure and something you feel comfortable in. It can be short or long, and with or without sleeves or straps.  11. Head to toe neutral tones When it comes to color, neutral tones are your friend. Head to toe monochrome looks are part of everyday Paris street style — it’s all about discretion.  Neutral tones include white, black, beige, camel, navy blue, gray, and khaki. The great thing about neutral colors is they can easily be mixed and matched with other pieces in your wardrobe.  As a general rule, no French outfit will have more than three colors.   12. It’s not what you wear; it’s how you wear it There’s a reason why Parisian style is so simple yet chic. It’s less about the actual clothing you wear and much more about how you wear it. French style is all about how you mix and layer pieces together, the way you carry your handbag, your posture, and the way you smile.   So the secret to French beauty isn’t about being a slave to the latest trends, but more about finding your unique style and wearing pieces that flatter your figure.  And the most important thing to remember about making a French fashion statement? Have fun with it!

Using Mascara on Lash Extensions
March 30, 2021
Using Mascara on Lash Extensions

Maybe you’ve got your very first set of lash extensions, or perhaps you’re thinking about getting some. But you’re wondering, “can you put mascara on lash extensions?” Great question. And if you’re going to invest money in lash extensions (along with sitting still for that long), you want to make sure you’re taking care of them the right way.  Don’t worry, we’ve got you covered. In this post, we’ll be answering all your burning questions. By the end of it, you’ll be a lash extension and mascara pro.  Can you put mascara on lash extensions? So, should you wear mascara with eyelash extensions? Or is it a total no-go? You can wear mascara on lash extensions. When your lashes are fresh, you won’t have a huge need for mascara, but towards the end, you may want to reach for it! That being said, if you prefer to wear mascara with your lash extensions from the start, you can definitely do so! Estheticians recommend to avoid applying it to the base, as this can create a clumpy look. So keep it to the tips, and you’ll be golden. It’s worth pointing out that if you’re opting for volume lashes (the 2D, 3D, or custom-made fans), you probably won’t need mascara. Adding it will likely cause the fans to close and ruin the effect. Why wear mascara with lash extensions? Mascara will help darken and add volume to both the upper and lower lashes.  Synthetic lashes are thicker than your natural eyelashes, whereas silk extensions taper out at the ends. Mascara helps give you that extra impact all the way to the tips — perfect for a more dramatic look.     Many women also choose lash extensions that match their natural lash color. Adding a darker shade of mascara allows you to deepen the color as you like.  And like we mentioned above, when your fake lashes are on their last legs and begin to shed, you can fill in the gaps with mascara. They’ll look as good as new! Which type of mascara should I avoid? Be careful; if you use the wrong kind of mascara, you’ll ruin your lash extensions.  Here’s what to avoid:   Waterproof mascara Waterproof mascara is designed to stay put through extreme conditions. You know, like thunderstorms and balling your eyes out on your wedding day. It’s great when you need it, but it’s a no-go when it comes to lash extensions.  It can make your lashes brittle, and it’s extra tough to remove. You need an oil-based makeup remover, which can pull off flares, sometimes your lashes, and the glue holding your extensions in place.   Tube mascara Although tube mascara can be removed with water, it’s not suitable for lash extensions. Why? Because it will stick to them like glue, and water will not be sufficient to get them off once that happens. Fiber mascara Like waterproof and tube mascara, fiber mascara is also difficult to remove. Plus, the purpose of fiber mascara is to add length to your natural lashes. If you’ve got extensions already, you probably don’t need it.    Mascara you can use with extensions Oil-free mascara is best for lash extensions. That means the best mascara for lash extensions is a water-based formula. This is the only safe choice and will keep your lashes in tip-top condition. And it’s perfect for all types of falsies.  If you have sensitive eyes or wear contact lenses, opting for an oil-free mascara is always the best choice. This will prevent unwanted irritation.     What you want is a mascara that glides flawlessly across your lashes and comes off with minimal effort at the end of the day.  When it comes to consistency, you want a mascara that is not too thick or too dry. A thick mascara can cause tension on the lashes, tangling, and clumping.    Choose your brush wisely, and make sure it doesn’t grip your lashes too tightly.  How to safely remove your makeup when wearing lash extensions Choosing the right mascara isn’t the only thing to consider. If you choose the wrong makeup remover, you can still end up damaging your lashes. There are many makeup removers and cleansers that contain oil, which you don’t want. A water-based product is what you’re after here again. The best way to remove your makeup while wearing eyelash extensions is to use a water-based wipe or lash shampoo with a charcoal brush. Avoid cotton pads or balls because they may get lint on your lashes!     Remember, when you take care of your lash extensions and keep them clean, they’ll last longer and look better. So it’s in your best interests to pick the right products and treat your lashes with the love they deserve.   

How to Get the Sexiest Smokey Eye Look Ever
March 19, 2021
How to Get the Sexiest Smokey Eye Look Ever

Smokey eye makeup is up there with the most popular makeup looks of all time. One quick search for a smokey eye tutorial will field millions of how-tos in seconds. And for good reason. A smokey eye is sexy, sophisticated and the perfect makeup look for any party or celebration. And although it may seem complicated, when you know what to do, you’ll find it’s pretty simple.  That’s why we’ve put together this simple guide on how to get the sexiest smokey eye step by step. It should take around ten to fifteen minutes to complete, but a little longer if you’re a newbie. Remember, the more you practice your technique, the better the result.  So what are we waiting for? Let’s dive in.  Here’s what you’ll need to get started: Eyeshadow base (primer) Dark-colored kohl eyeliner Lighter eyeshadow (pearl or creams work well) Darker eyeshadow (see color recommendations below) Eyeshadow brush (a couple if possible, but you can wash between uses) Eyelash curler Mascara Which color should I go for? If you’re after a deep smokey eye then opt for a rich, matter color in black, brown, or deep gray. These colors will create an edgier look and make a bolder statement.  If you’re looking for a more natural smokey eye, choose something less harsh, like a plum color. For a jeweled tone, purples, blues, and greens are striking. You can also use a shimmery eyeshadow if you like, for extra sparkle. Don’t do any other makeup before your smokey eye  You might think that applying your foundation and concealer before working on your eyes is the natural thing to do. But the pros apply eye makeup first.  Why? Because no matter how careful you are, there are bound to be flecks of eyeshadow powder and mascara that fall down your face.  If you’ve already done the rest of your makeup, then you’ll have to touch it up. It’s much easier to fix mistakes like this without a full face of makeup.  So no matter how much you want to apply other makeup first, don’t do it! Trust us on this one.  Prime your eyelids Not everyone does, but if you have shiny lids, priming your eyelids first is a must. Without it, your eye makeup is bound to melt and smudge all over the place. And nobody wants that.  Primer will create a solid foundation for any layers of eyeshadow you apply on top and will help you build color that lasts. Plus, it will prevent it from creasing. Use a brush or cotton pad to sweep it over both lids. Leave it to dry before starting your smokey eye makeup. Begin with a kohl eyeliner Start with a kohl eyeliner as a base. This is what will anchor your eyeshadow, and keep it on all night. We recommend picking the same color as the eyeshadow you’re using, but feel free to mix things up and experiment with color combos. Concentrate the eyeliner on the inner and outer corners of your upper lid, leaving the space in the middle bare. Use a brush to blend this across your upper lash line. This is how you begin creating that smoldering, sexy look, and it stops it from looking too intense.  Next, use the same eyeliner on your lower lash line, blending it out with the same brush as before.  Apply a light base color Every smokey eye look tutorial will recommend contrasting a light eyeshadow with a dark one. This adds to the smokiness.  Using a clean brush (or washing the previous one), sweep the lighter color across the eyelid, following along to the brow bone. This is how you create the shadow for your smokey eye.   Apply dark eyeshadow Next, grab your chosen darker eyeshadow color, and apply to the eyelid with a clean brush. Use enough to coat the color on your lid, but make sure you stop below the brow bone this time.  Once you’re done, blend the color into your upper lash line (where the eyeliner is) as well as into the line between the dark and light shadow. Use a clean brush to do this, working small circular movements.  The most important thing when creating a smokey eye makeup look is to avoid harsh lines, and to blend... and blend again.  When you think you’re done, take a step back and check both eyes for symmetry. You’re looking for an even blend on both eyes.  Curl the eyelashes The next step is to use an eyelash curler to give your lashes a sexy curve. Heat it with a hairdryer for ten seconds, and test it on the back of your hand before putting it near your face. Hold the curler for 10 seconds on each eye.   Complete the look with a swoosh of mascara To complete your smokey eye, finish with as much or as little mascara as you like. If you’re going for a bolder look, amp up the volume here. If you’re going for a natural smokey eye, then stick to one or two layers.  We love our Classic French Mascara for voluminous lashes in just one coat. Start at the root of your upper lashes, and wiggle up to build length and volume. You can apply mascara to your lower lashes too, but keep it to a minimum to avoid a spidery look.  And that is your complete smokey eye look tutorial!  Remember: Let your smokey eye makeup stand out Even if you’ve opted for a natural smokey eye, it’s still a strong look. And you want it to stand out. So keep the rest of your makeup to a minimum, and stick to neutral colors.  A little bronzer, a neutral blush, and a nude lip will complete the look, but your eyes will remain the star of the show.   And that’s it! We now pronounce you ready to create the sexiest smokey eye look ever.