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Mascara That Replaces Lash Treatments

What’s the first thing you notice about someone you meet for the first time? 

It’s usually their eyes, right?

Our eyes are the window to our soul. So it makes sense that we want our eyes to look beautiful and full of life and energy.

And there’s no better way to give your eyes a pick-me-up than a swipe of your favorite mascara. It’s quick, simple, and fuss-free. Just one coat can frame your eyes and totally transform your face.

Smiling woman on a bench

It’s no wonder so many women swear by a simple coat of mascara before leaving the house.

But with thousands of different mascaras to choose from, along with copious new lash treatments, how do you know which one to choose?

Each of them promises to give us the curl, volume, length, and definition we’re after. But chances are, if you’re here, you’re still looking for that one amazing mascara or treatment that delivers everything it promises.   

Why we prefer mascara over lash treatments

Young woman with perfect mascara

Can mascara actually replace lash treatments?

There’s no arguing that lash treatments are innovative, but are they really worth the time, money, and effort involved?

Eyelash extensions, lifts, and tints might initially appear to be a better option than mascara, but it’s important to fully know what you’re signing up for. 

For example, did you know a lot of the chemicals involved are not FDA-approved? 

Just because lots of people get lash treatments, it doesn’t automatically mean they’re safe. It’s always important to do your own research and know what you’re putting near your eyes. 

Plus, the actual lash treatment is just the beginning. You’ve then got the wonderful job of maintaining your lashes, which can be incredibly time-consuming. 

You have to be sure to use an oil-free eye makeup remover and be extra gentle with your eyes. Chances are you’ll need touch-ups along the way, which can gradually push up the cost. 

What about false lashes?

Woman applying false lashes to her eyes

Although they’re less invasive, there’s no getting around the fact that you’re putting glue near (and probably in) your eyes! And the process of gluing the strips to your lashes is so fiddly and awkward. Don’t get us started on the fact that they can often be found halfway down your face by the end of the night. 

If you ask us, there’s still no better way to accentuate your gorgeous eyes than some trusty mascara. 

There’s something so therapeutic about gently gliding the wand over your lashes and being totally present in the moment. 

Like they say, if it ain’t broke, don’t fix it. 

Meet the Vivienne Sabo Provocation instant volume mascara

Beautiful woman holding up Vivienne Sabo Provocation mascara

Have you met our Provocation mascara yet?

This is the only mascara you need to replace all lash treatments. Say bonjour to length, thickness, and volume that last all day! This is a big secret to effortlessly chic French beauty.

This amazing mascara is lightweight, clump-free, and smudge-proof, giving you naturally full, fluttery lashes that will transport you from day to night. 

The best news? It’s incredibly easy to apply. The petite wand is easy to hold and meticulously coats every lash. 

Don’t deny yourself the pleasure of sweeping this beautiful wand through your lashes. Dip your wand into the dispenser, and you’ll find it always comes out with the perfect amount of product—no need to wipe off any excess. 

Watch as the glossy black pigment defines and elongates your lashes with just one coat. It’s the perfect consistency that allows you to add a couple of coats if desired without getting crunchy, but doesn’t take a lifetime to dry either. 

When you’re done, sit back and admire your work and beauty. This is all you.

Without a doubt, this is the best mascara for lash lift that has no limits.

And at the end of the night, it’s just as easy to remove without damaging your lashes. 

Plus, Vivienne Sabo mascara is 100% cruelty-free—our products are never tested on animals. 

Try our Provocation mascara today and experience the magic of mascara again. Make life even simpler, and subscribe to get a new tube of this gold dust delivered every few months right to your door at a discounted price. 

Our top tips for getting the absolute most out of your mascara

Woman with full lashes from Vivienne Sabo mascara

There are a few insider secrets that will really help you add the next level of drama to your lashes.

First, an eyelash curler is your best friend. Just a few seconds on each lash line can really lengthen and open up your eyes before you go near your mascara.

Secondly, consider using a lash-plumping primer to coat your lashes before applying your favorite mascara. This helps to condition, strengthen and increase the length of the lashes. By the time you layer on your mascara, your lash game will skyrocket.

Third, avoid pumping your wand. There’s no need to do this, and it’s probably one of the biggest mascara myths out there.  

And finally, try and add more product to the root of your lashes, and less as you work your way out to the tips. This will add to that voluminous, feathery, full-lash look that looks incredible on every woman. 

Ditch those lash treatments today and make way for more mascara!

Vivienne Sabo mascara and lash primer in French-themed photo

Maybe you haven’t been able to get your favorite lash treatment recently, or you can’t stand the idea of getting a lash treatment, but you’re searching for the same results! 

Either way, Vivienne Sabo mascara is the best mascara for the lash lift, length, and volume you’re craving. 

We’re just not ready to ditch our trusty mascara for complicated treatments that sap the fun out of makeup. If you’re not either, treat yourself to a tube of Vivienne Sabo Provocation mascara today, and enjoy the magic of mascara.

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Bad Makeup Habits that You Need to Stop Having
March 12, 2021
Bad Makeup Habits that You Need to Stop Having

You’re getting ready for your day. You look in the bathroom mirror at tired eyes and blemishes near your nose. As you apply your cosmetics, your face transforms into a bright-eyed, flawless masterpiece. Using makeup is a fun way to express yourself. When used correctly, it helps enhance your natural beauty and boost your confidence. When misused, it can do the opposite. We will be going over some bad makeup habits that may be causing skin damage and why you need to get rid of them today. Here are some makeup habits you need to stop having Pumping mascara wand Chances are, you or someone you know puts on mascara by pumping the wand back and forth in the tube. It makes sense to think you’re getting an even coat to apply to your lashes. But this is one of the worst makeup habits for applying mascara. The problem with pumping the wand in and out is that you’re also pumping in air.  Pumping air into the tube limits the lifespan of your product by making it dry out faster. It can also cause flakiness and clumping, leading to uneven lashes.   Instead of pumping the wand, the best way to use mascara is by gently circling the wand inside the tube. Sleeping with makeup on Makeup covers the skin to make it look beautiful and smooth. But sleeping with makeup on can suffocate your skin, causing clogged pores by trapping dirt and oils into your skin. This can lead to dry, dull-looking skin. Skipping moisturizer Moisturizer is one of the most essential products for your skin. It keeps your skin young and fresh and aids in a flawless makeup application. If you don’t have time to apply makeup, make sure you still moisturize. What happens when you skip this step? If it’s not often, it’s fine. But over time, it can lead to dryness, wrinkling, and premature aging. When you apply foundation and other products, your skin can become flakey, causing the makeup to be less effective. If you want a flawless complexion, you can’t skip moisturizer. Not cleaning your brushes Makeup brushes are great at giving a clean and blended makeup application. But people forget that they need to be cleaned. When you don’t clean your brushes, they can breed bacteria, causing issues like dry skin and itchiness. Brushes should be cleaned at least once a week to avoid the buildup of debris and oils. Wearing too much makeup Wearing cosmetics is a great way to feel beautiful, but it’s best done in moderation. It can be easy to put too much on your face or to apply it too often.   Your face needs to breathe and needs at least one day a week without makeup. Caking on too much foundation or never letting your skin breathe can lead to skin damage. This includes clogged pores, dry and dull-looking skin. When you notice new blemishes, you’re probably tempted to cover them up with foundation. The best thing you can do is let it breathe for a while and make sure your makeup habits aren’t causing them. Wearing makeup isn’t a bad thing. But one just needs to make sure that it is not becoming a habit of hiding the real skin underneath.  - Aakanksha Singh Using expired product Have you ever looked through your makeup bag and noticed a cosmetic that’s a few years old? You might not have used it as much as you thought you would and may be surprised to see it still looks ok. You may be tempted to use it and get your money’s worth. This isn’t a good idea because using makeup products beyond a certain amount of time isn’t always safe.   Old products can breed bacteria, causing acne and clogged pores if used on your skin.  And if it’s been long enough, it may even be dry and flakey or dull in color. It’s best to simply start over with fresh product. One bad habit often spoils a dozen good ones.  - Napoleon Hill What will these bad makeup habits do? Bad beauty habits may seem like no big deal. So you don’t clean your brushes every week, and you sleep with makeup on sometimes. Not a problem, right? The truth is, these makeup habits can lead to serious skin damage. Forgetting once in a while is fine, but more than a few times a week can lead to the problems below. Clogged pores Have you ever had a rough week and then noticed new blemishes on your skin? This is likely the result of clogged pores. Pores are tiny openings where microscopic particles can pass through, allowing products like makeup and lotion to settle in your skin.   Because your skin has pores, it needs to be able to breathe. When bad beauty habits occur, it can suffocate them, causing them to clog up. This will often lead to oily skin, acne, and wrinkles. Wrinkles and premature aging When you think of wrinkles and premature aging, it’s easy to assume that as long as you don’t smoke or stay too long in the sun, you’ll be fine. Unfortunately, bad makeup habits can also cause these issues. Sleeping with your makeup on can cause stress to your skin and particles to get trapped in your pores.  Permanent skin damage Some bad beauty habits can cause permanent skin damage. The good news is that a lot of skin damage can be reversed with the development of good habits. But take care, not all makeup tips are created equally. Make sure to thoroughly research and understand any new practice before adding it to your daily makeup routine.  Shorter lifespan of cosmetics It’s no secret that cosmetics are expensive. Looking your best isn’t cheap, so you don’t want your products going bad before you’ve had a chance to use them.  In order to prevent product from drying up or becoming clumpy, it’s important to treat your cosmetics carefully and use them correctly. Here are some makeup tips to help form good habits Micellar water  Micellar water is a type of facial cleanser made with water and micelles. Micelles are cleansing molecules that can lift impurities, makeup, and dirt off your face.   What makes this product unique is it doesn’t take moisture out of your face, the way a lot of facial cleansers do. It’s also suitable for any skin type, even sensitive skin.   To use Micellar Water, simply apply some with a cotton pad, wiping your face like you would with a towelette. The best part? You don’t need to rinse it off. If you find yourself sleeping with your makeup on because you’re too tired to take it off, this product is a great beauty habit to form. Just apply it and fall asleep. You can even use it to clean your makeup brushes. Just put some in a container and twirl your brushes around to remove any makeup and debris. Then, allow it to air dry.   A change in bad habits leads to a change in life. - Jenny Craig Keep moisturizer and wipes by your bed Some days you are too exhausted to do a deep clean on your face. We get it, many of us lead demanding lives with long days. But bad beauty habits open doors to negative side effects. If you don’t have the energy to do a full facial cleanse, at least take your makeup off. Do you have a nightstand? If so, keep some moisturizer, and makeup removal wipes there. It’ll only take a minute to wipe the makeup off your face and apply a layer of moisturizer before falling asleep. Your skin will thank you.    Rotate cosmetics often It’s not enough to take your makeup off each night so your skin can breathe. It’s important to make sure the products you use are still functional. Expired products can not only cause skin damage by exposing it to bacteria, but it can also look flakey and dull. It’s not worth it. Look up the lifespan of the makeup and skincare products you have to get an idea of what is still good to use. Some products have a two-year shelf life. Others, such as some eye cosmetics, need to be rotated every three months. Make sure you replace your products as needed, and if you find yourself not using it up in time, consider buying a smaller amount. Do you often forget when you bought your products? Next time, get some stickers and label them with the date you purchased the product and how long they’ll be good for.     Makeup plays an important role in helping women feel beautiful. Good makeup habits help ensure clear, smooth, and beautiful skin for a long time.     What bad makeup habits do you need to change?   Share this article, and let us know which one you’re going to change first.

Hot Makeup Trends vs Timeless Beauty
March 05, 2021
Hot Makeup Trends vs Timeless Beauty

One of the best things about makeup is how creative and evolving it can be. While clothing trends force you to buy new products every season, trendy makeup often just requires a change in technique. Experimenting, changing, and playing around with hot new trends from Instagram, TikTok, or the runways can be a ton of fun! However, these makeup trends are usually fleeting. Unlike classic makeup looks, they won’t stick around for longer than a year or two! It’s fun to look back at photos from the ‘80s or ‘90s and admire how differently women used to do their makeup, but it’s a little scary to imagine others doing the same with photos of you.  When you get ready for graduation photos, weddings, and other big events, do your makeup in such a way so that when you look back at the photos, you won’t find yourself thinking, “gosh, I can’t believe we all used to wear our makeup like that!”  In this article, we’ll go through each hot makeup trend whose days are unfortunately numbered, and reflect on the more timeless makeup looks equivalent to the trend.  While trends are fun for a night out or a creative Instagram story, classic makeup looks are the ideal choice for the most important occasions, so they’re utterly essential to master!   Hot trend: soap brows Brushed up brows are the go-to look for a ton of influencers these days, who usually achieve them with soap, brow gel, or even a semi-permanent lamination. They make the eyebrows look bushy, fluffy, and more symmetrical, and they’re very reminiscent of the styling for model brows in the ‘80s.  Soap brows give a youthful look and they’re a lot of fun, but like other brow trends before them, we think a new look will replace them shortly.  Classic look: groomed brows Soap brows are great fun—we think they’re going to be a major marker of the end of the 2010s. However, keeping your brows classically groomed has the benefit of looking good today as well as in the future.  Eyebrow pencils tipped with a grooming wand, like the Brow Arcade, are incredibly helpful for this technique since you can fill in your brows and then brush the hairs so they go to the side instead of upwards, to lay down in a more natural way.  Hot trend: fox eyes The fox eye makeup trend has absolutely taken over social media and the red carpet, especially by the likes of US-based celebs Bella Fox and Kendall Jenner. It’s a gorgeous look that gives the face an angular, elven appearance through pointed eyeliner and brows that are shaved off at the arch and filled in on an upward angle.  Classic look: classic eyeliner View this post on Instagram A post shared by Vivienne Sabó Paris (@viviennesabo.paris) Fox eyes may be sultry and sexy, but we predict that in the long term, eyeliner that makes the eyes look a little larger will continue to endure. After all, we’ve been doing our eyeliner this way since the ‘40s, and looking back on photos from that era, it still looks stunning.  The trick to keeping your natural eye makeup looking classy is to keep the liner away from the inner corner of the eye, and then to create the wing by following the natural angle of your lower lash line. We have a few more tips and tricks for this look here! Hot trend: baking or strobed skin We live in an era of extremes, with two ultra-popular foundation trends that directly contradict each other. You either bake your makeup under a thick layer of powder for 5-10 minutes, to guarantee an impenetrable finish, or you pack on the glowy serums and highlighters for a strobed, reflective skin finish. It can be great fun to experiment with both of these trends! Classic look: natural skin View this post on Instagram A post shared by Vivienne Sabó Paris (@viviennesabo.paris) In the long term, however, we think natural-looking skin with a satin finish will always be the classiest choice. It’s exactly in the middle between very dewy and matte skin, with the same level of reflectiveness that the skin has when it’s happy and moisturized.  To achieve such an easy natural makeup look, all you need is a light coverage foundation and maybe a touch of concealer. Then, a light dusting of powder with a fluffy brush will help to lock things into place and control excess sheen without making your skin look flat and dry.  Oh, and there’s one more way to achieve this look that’s even easier. Skip the foundation altogether, for the natural, no-makeup look!  Hot trend: flattened Cupid’s bow We first noticed ultra-pouty lips with a flattened Cupid’s bow on the gorgeous Ariana Grande. Then, before you knew it, everyone was applying their lip liner with a continuous, rounded line. It essentially changes the lips’ natural shape, transforming them into elongated ovals. While we love the look right now, it might seem odd in just a few short years.   Classic look: slightly overdrawn lips  While you don’t need to go overboard with it, overdrawing the lip line is actually a very timeless makeup look that goes at least as far back as the ‘30s. The key to achieving lush and full lips without looking cartoonish is to follow the vermillion border, which is the skin-colored line of demarcation surrounding the lips.  The best part? You can create both the classic and trendy lips with our Le Grand Volume lip pencils.  Time and place for every makeup look Every style and technique, from the easiest natural makeup look to the most outrageous hot trend, has its time and place. We don’t want you to forsake makeup trends, because they add spice to life, but it’s just as important to master the classic makeup look so you can look chic for the coming decades. 

Step-by-Step Winged Eyeliner
February 24, 2021
Step-by-Step Winged Eyeliner

Perfect winged liner is one of the most challenging makeup techniques to master. At first swipe, you end up with an overly subtle winged eyeliner, so you decide to add just a touch more, and next thing you know, you’ve overdone it… Don’t even get us started on getting both eyes to match!  The only thing that might be tougher than winged eye makeup is a vivid red pout, so it’s funny how one of our favorite go-to looks in French beauty is a combination of these two. Through years of practice, we've refined our skills and uncovered some of the best winged eyeliner hacks that make achieving that subtle wing a little easier. Today, we’ll be sharing all of our tips with you!  What kind of winged eyeliner look do you want?  Are you aiming for a natural winged eyeliner look, or would you prefer a dramatic cat eye? Winged eyeliner comes at a few different intensity levels, and the angle of your wing will have a big impact on your look.  These days, the sharp “fox” winged eyeliner look has become especially popular, but we’re still enamored with the subtle winged eyeliner of the ‘40s and the sultry winged eye makeup of the ‘70s. While you do need to decide on the kind of look you want, our tips will help you achieve the perfect winged eyeliner every time.  Winged eyeliner for different eye shapes Taking your eye shape into account will help you figure out how to master the wing since when you draw on a liquid liner, you’re effectively changing the borders of your eye.  The more sharply angled your eyeliner, the more upturned your eyes will look, while if you go horizontal, they’ll look a little sleepy and sultry.  As for the lash line, a rounded shape will make the eyes look doll-like, while progressing from thin to thick towards the outer corner will make the eyes look almond-shaped.  What about the inner corner?  In classic French beauty, we like to stop the eyeliner before the inner corner, and sometimes even at the eye’s center; this opens the eyes and gives the face a very fresh look.  However, in recent years, it’s become trendy to aim for a sultry look by bringing the eyeliner all the way down to the inner corner in its own little wing. Feel free to experiment and see what style you like best! Choose the right eyeliner  Liquid and gel eyeliners are the ideal choice for a winged look, but some are easier to work with than others. Gels usually come in a pot, so they require a separate brush, which can be inconvenient at times.  As for liquids, many come with ultra-thin brush applicators that are difficult to control. Felt-tipped pens, like the Feutre Fin, are ideal. With a tapered, sturdy felt tip, a pen eyeliner offers a precise wing but can still cover a lot of space when necessary.  Keep your distance from the mirror  This is one of our most useful winged eyeliner tips, so read closely.  Instead of holding your mirror close to the face as you draw on your eyeliner, take a step back. This will allow you to see both of your eyes simultaneously, which is essential for achieving perfectly symmetrical eyeliner wings. Otherwise, working too close to the mirror can easily result in two gorgeous eyeliner wings that look nothing like the other – giving you a lopsided look.  Steps to a perfect wing Now, for the actual application! If you start with the hard part first, the rest of your winged eye makeup will be a breeze. It just so happens that the most challenging part of winged eyeliner is the wing itself.  Start with the eye you usually struggle with, and draw the lower line of the wing by following your lower lash line.  Do the same thing on your other eye while checking for symmetry in the mirror. Then, draw on each wing’s top line, creating a little triangle at the outer corner.  Once again, do the same on the other eye and check that everything lines up. If your wing is a little more dramatic, you may need to fill it in a little as well.  Small lines from outer corner to inner corner Now it’s time to draw your liner over the lash line. To avoid gaps between the liner and your lash line, pull your lid upwards (gently!) as you apply. Then, working from the outer corner inwards, draw the eyeliner on in short strokes.  Don’t worry too much about achieving a perfect line yet — once you let go of your lid, you’ll be surprised to see how even and delicate your winged eyeliner looks. You can then correct or thicken up the line after you have that base layer down.  Keep the eye open to fit a hooded lid   One common struggle many makeup lovers face is how to apply winged eyeliner to hooded eyes. The secret is to draw the top line of your eyeliner wing while your eyes are totally open so that your eyeliner sort of “skips” over the crease. It’ll look like there’s a little step or divet in your eyeliner when your eyes are closed, but when they’re open, it will look incredibly flattering.  No more winging it  Using liquid eyeliner might seem daunting at first, but with our winged eyeliner hacks and suggestions, we know that not only will you master the wing, but you’ll also refine it to suit your flare.