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Lipstick Colors and What Statements They Make

The color of your lipstick or lip gloss says a lot about you. Your perfect lip color can make you seem seductive, creative, cheerful, flirty, or any combination of traits. As long as you choose a color that fits your attitude on any given day, you can’t really go wrong with your lipstick style

We’ve put together a list of all the most popular lipstick colors, with explanations of exactly what kind of statements they make. Whether you’re looking to find your perfect lip gloss or you’re more into the matte look, keep reading to figure out what shade will give you your most confident lipstick look, no matter what that means to you!  

Red 

Suave red lipstick on modelRed is the most classic and sexiest lipstick color there is. No shade can compare when you want to exude confidence and sensuality in a classy, timeless manner. A woman in red lipstick is ready to face any challenge that life throws at her! It’s a bold color that never goes unnoticed or out of style. 

While perfecting a red pout can take a bit of work (and a great red lip liner), once you master it, it becomes a huge time-saver! You can look completely made-up and put together even when you’re only wearing red lipstick and some mascara it’s the ultimate French girl makeup trick. 

Nude 

Model with nude colored lipstickNude lipstick is a simple yet elegant choice. It gives a polished finish to your look but still allows you to feel comfortable in your own skin. It won’t be obvious to those who look, but you’ll know it’s there, making your lips look smoother and fuller while leaving everybody else guessing. 

It’s one of the best everyday lipsticks for every occasion because it goes on easily and it’s always flattering. With bold lipstick shades, you have to be very careful to keep a neat lip line, but a nude lipstick blends into your skin and looks like a natural lip color

A quick swipe, even without a lip liner, will always look great. It looks amazing with any makeup style, offering the ideal balance for dark eyeshadow or for bronzed makeup looks. 

Purple berry

Edgy model with purple lipstick 

A purple berry lipstick is eye-catching in a very chic way. It’s a great shade for a confident lipstick look because it has the same intensity and depth as a red lipstick but with a modern twist. It’s the perfect lip color for the modern woman! 

Oh, and did we mention that it somehow always makes the teeth look whiter? The best time to rock a purple statement lip is when you want to make a lasting impression, especially if you’re in a creative environment. Art gallery openings and fashion shows are the natural environments for a woman who wears a berry lip. 

Burgundy 

Woman outdoors with burgundy lipstick and full hair

A burgundy lipstick is as sultry as a red one, but with an underlying darkness that adds mystery to your look. This lipstick shade brings to mind the gorgeous sirens of 1920s silent films with its seductive depth. 

It can give your look a moody twist or come off as totally mature, depending on how you style it. You can wear it along with dark eyeshadow for a gothic look, or use it to add an edge to a natural makeup style. 

As with red lipstick, lining the lips and taking your time is essential! We highly recommend slightly over-drawing the lip line, since such a dark shade can make the lips look a little smaller.  

Soft pink 

Woman blowing kisses with soft pink lipstick onSoft pink lipstick is nude lipstick’s demure sibling. It has a delicate charm that’s particularly flattering to those with cool undertones. It’s a lovely lipstick style to choose when you’re in a feminine, relaxed mood and you want to exude an image of serenity. 

Soft pink lipstick is perfect for dates, but it’s also appropriate to wear to class or the office. It’s a nice companion to more intense eye makeup since it’s softness will add balance to your look. Just make sure to choose a pink lipstick that’s at least a shade darker than your skin tone, to avoid looking washed out. 

Fuchsia

Flirty girl with fuchsia lipstick on 

Fuchsia is vivid and vivacious, with a feminine twist. This bright shade is at the meeting point between hot pink and bright purple. It’s the best lipstick color when you want to feel flirtatious and playful but also independent and strong. 

While it might be a little too much for a day at the office, it’s great for wild nights out on the town. It’ll immediately put you in an energetic mood, guaranteeing that you’ll have a fun time no matter where you end up. Because it’s so vibrant, your lips will instantly become the focus of your look, but since it’s not too dark it still works in combination with heavier eye makeup. 

Coral

Blonde haired model with bold lipstickCoral lipstick is ideal for those days when you want to express a fiery passion with a cheerful twist! It’s a warm and vibrant color that brings to mind the joys of a vacation to tropical locales. If your skin has naturally golden undertones, it’s even better! It’ll give you the image of a daring, spontaneous woman who’s filled with joie de vivre.

You can’t go wrong with coral lipstick, especially for parties or fun dates! While the shade itself feels more fitting in summer, the kind of woman who wears coral lipstick can rock it all-year-round if she so wishes. 

Bisous (kisses)!

There’s a lot you can say with just a small change in lipstick shade. You can go soft and calm with a natural lip color one day, and transform yourself into a passionate diva in a bold lipstick the next. As long as you feel confident in your lipstick, there are no wrong choices!
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Why You Should Always Wet Your Makeup Sponge
May 06, 2021
Why You Should Always Wet Your Makeup Sponge

When the Beauty Blender was first released, it shook the makeup world from top to bottom. Before it came around, we were using flat brushes and dry, triangle-shaped sponges. These tools worked, but applying foundation would take ages.  Nowadays, these egg-shaped makeup blenders are the ideal tool for applying a natural-looking layer of foundation or blending out concealer. Reusable makeup sponges give the skin a natural finish, and they’re oh so simple to use.  There are a few key tricks to making a Beauty Blender work, which we’ll explain in this post. The most important amongst them? You have to use your makeup sponge wet. Keep reading to learn why!  Why should you wet makeup sponges?    Using a wet makeup sponge makes a major difference, so here are the reasons why we recommend it so strongly.  Less product waste First of all, using a damp makeup sponge can save you a lot of time and money in the long term, because it wastes less product. When your sponge is dry, it absorbs a ton of foundation right into its center. If you’ve ever found yourself dispensing more and more foundation, but getting no coverage, that’s the reason why.  On the other hand, when the sponge is damp, the water takes up all of the space in the sponge, and there’s no room for the foundation to soak in. Instead, it stays on the surface, so you can stipple it over your skin with no product waste.  Flawless finish  The second reason to use a damp makeup sponge is that it makes your foundation or concealer look so much better. Some of the water in the sponge infuses with the foundation, which gives the skin a more luminous and healthy finish. Because the sponge is expanded, it also leaves less of an imprint on the skin, which leads to a much smoother and more blended finish.  How to use a wet makeup sponge  Whether you’re using a wet makeup sponge to apply or blend your foundation, here’s the most fool-proof way to prep and then use it.    First, run the tap and place your reusable makeup sponge under the stream.  Let the sponge get saturated with water, and then squeeze it a few times. As the sponge takes in the water, it’ll expand to twice or triple its original size.  Turn off the tap, and squeeze the sponge to remove excess water. It should be damp rather than soaking wet.  Then, you can use the sponge to either apply or blend your foundation. Applying your foundation directly with the sponge will give a more sheer application.  If you like full coverage, apply your foundation with a brush or fingers, and then use the sponge to blend it out.  Whether you’re blending or applying, the main trick is to bounce the sponge over your skin. The bouncing motion helps the foundation glide over pores and it blurs away any brush streaks.  Use the tip of the sponge for blending out or applying concealer under the eyes or along the side of the nose. Stick to the same bouncing motions as you apply it to those smaller areas.  Once your foundation is perfected, you can finish off the rest of your makeup!  More tips for using a makeup blender  Using a Beauty Blender the classic way is great, but we have a few more hacks that will allow you to get the most out of your reusable makeup sponge!  If you don’t like getting your hands dirty, you can use your Beauty Blender to apply moisturizer and primer before you do your makeup.  If your skin is especially dehydrated, you can saturate your Beauty Blender with a moisturizing toner, which will hydrate the skin even more dramatically.  For days when you really need your makeup to last, saturate your reusable makeup sponge with a setting spray, instead. It’ll help lock your foundation in place as you apply it.  If your skin is oily or you’d like to waterproof your makeup, you can use a damp makeup blender to press translucent powder into your skin to set your base. While this technique can make dry skin look drier, it works well for those with oily skin, helping to make your foundation incredibly budge-proof.  If you make any mistakes winging out your eyeliner or you want your eye makeup to have a sharper line, put a bit of foundation along the side of the pointy end of your sponge. Then use it to clean up the lines along the outer corner of the eye.  A Beauty Blender is perfect for applying and blending out cream blush, highlighter, or contour! Use the pointy end to add those contour lines, or blend out your blush with the rounded end for a very natural flush of color.   Don’t forget to wash it  Finally, once you finish your makeup, always remember to wash your sponge with soap and water! Otherwise, Beauty Blenders can harbor bacteria if they’re left dirty or damp.  To clean your sponge, hold it under the running tap, and then add some soap. Squeeze it a few times so it foams up well, and finally, rinse it clean. Squeeze it to get as much of the water out, and then place it somewhere clean and safe to air dry. This will keep your reusable makeup sponge in top shape for up to 6 months.  Flawless foundation every time Considering how simple of a trick it is, using a wet makeup sponge has an amazing impact! There is no better way to guarantee a seamless and natural-looking foundation application. Give this trick a try to stop wasting foundation and to perfect your base. 

Life-Changing Skin Care Tips Inspired by French Beauty
April 30, 2021
Life-Changing Skin Care Tips Inspired by French Beauty

The modern skincare world can seem incredibly complicated, with a ton of different products and so much advice. The French skincare routine is much easier compared to some of the 10-step routines we’ve been seeing online!  In reality, there are a few different ways to achieve healthy skin, so our goal is to help you with simple yet life-changing advice. When it comes to French beauty, it’s not only about your specific products but also how you use them!  With these easy skin care tips, you’ll be able to make the most out of your beauty routine.  French pharmacy brands In France, most women buy their skincare products at the pharmacy, and French pharmacy brands are an important staple in most French skincare routines. These brands are renowned for formulating gentle products that are suitable for sensitive skin, and for investing a lot of money in clinical research.  While French pharmacy brands put a large emphasis on science, their products still contain a lot of lovely natural skin care ingredients that have their own nourishing effects on the skin.  Be consistent French skincare comes at all kinds of price points, and contrary to popular belief, more expensive doesn’t always mean better. That’s why another one of our most important tips for great skin is to be consistent, no matter what products you decide to use.  Cultivate skincare as a habit that you do every day, without changing up your products too much from day-to-day. Remove your makeup and moisturize every night, and wear sunscreen every morning. This consistency will pay off in the long term, by keeping your skin at optimal health for years to come.   Cleansing should be gentle One of the most important French beauty secrets to healthy skin is gentle cleansing, no matter your skin type. In many countries, those with oily skin resort to scrubbing their face with harsh, stripping cleansers that throw their skin off balance, leading to irritation, breakouts, and more oiliness.  However, in the best French skincare routines, cleansing is gentle and usually done with creamy milk cleansers. These days, oil cleansers and micellar water are also incredibly popular, but the key is to avoid any harsh, foaming cleansers.  Moisturize damp skin Another easy skincare tip that makes a big difference is to apply moisturizer to the skin when it’s damp. This also applies to serums, essences, and any other hydrating skincare steps, although in French beauty, it’s okay to keep things minimal.  Water makes the skin more permeable, so moisturizing agents sink in more deeply instead of sitting in a layer on top of the skin. The result is bouncy, more hydrated skin that feels soft to the touch but never greasy.  Don’t neglect the neck and decolletage   The skin doesn’t stop at the face! The French skincare routine extends from the face to the neck and chest, since those areas are all actually quite similar when it comes to skin thickness and level of exposure to the elements. Make sure to use your cleanser, moisturizer, and sunscreen from the face all the way down to your decolletage.  It’s particularly important if you rely on your skincare routine to prevent premature signs of aging. If you forget to care for your neck, it’ll be an instant giveaway.  Nurture your body with oils The rest of the body also deserves some attention, although it doesn’t necessarily need the same products as the delicate skin on the face and neck. The skin on the body is a little thicker and it’s usually less prone to acne, which is why French women love to nurture it with body oils rich in beneficial fatty acids and regenerative antioxidants. Just as with the face, the body is also most ready to accept moisture when it’s damp. The best time to use body oil is immediately after the shower when the skin is totally saturated with water. Using oil immediately after will help to prevent that water from evaporating, which will leave the skin hydrated and soft.  Skincare can be aromatherapeutic    This skincare tip won’t work for everyone, but for many French women, it’s what makes their beauty routine so fun. France has a centuries-old tradition of perfumery, essential oil production, and aromatherapy, which also touches into the skincare world.  While the benefits that essential oils have for the skin are debatable, it’s undeniable that they can have a beneficial effect on the mood. Lavender is incredibly calming while rose essential oil can make you more cheerful.  Using natural skincare with essential oils can have a positive impact on your mental health, and it can also simply make the skincare experience more sensorial and enjoyable! If your skin is sensitive to fragrances, try lighting a scented candle while doing your beauty routine, instead.  Go all-out with the occasional treatment While consistency is important, treating yourself to some extra self-care can also be beneficial! In general, it’s not great to surprise the skin with new products, but a few times a week, you should exfoliate or mask your skin and give yourself a longer-than-normal massage.  While these added treatments aren’t mandatory for healthy skin (it’s what you do every day that really matters), they’re still an easy way to amp up your glow and to feel pampered.  It’s not all or nothing Since consistency is so important, we also want to reinforce that skin care is not all or nothing! While a multi-step routine with double cleansing, toning, multiple serums and creams can be nice, you’re also allowed to keep things basic and even to take shortcuts.  Having a few pre-planned shortcuts, like a bottle of micellar water in a cupboard for easy makeup removal or a bottle of face lotion near your bed can go a long way towards helping you maintain your consistency on nights when you’re too tired to go all-out.  Simple skin care success  Skin care is highly individual since each person has a different skin type and slightly different concerns. However, our tips for great skin are universal, because no matter who you are or what your budget is, you deserve to have healthy, well-cared-for skin!

The Five-Piece French Wardrobe, Explained
April 20, 2021
The Five-Piece French Wardrobe, Explained

Have you heard of the 5-Piece French wardrobe?  This is not just any wardrobe. It’s the secret to attaining that effortlessly chic Paris style we all swoon over. Plus, it’s the best way to build a capsule wardrobe that is both fun and functional, and helps you get the most out of every piece you purchase.  Have you ever woken up in the morning, stared at a huge closet packed with clothes, and thought, “I’ve got nothing to wear?!” Do you keep buying more stuff each season, and need a way to curb those bank-draining spending habits? If you find yourself nodding your head, this French wardrobe philosophy might be a match made in heaven for you.  Don’t panic over the whole “five-piece” scenario. It’s not a wardrobe built of just five pieces—that would be crazy.    All will be revealed in this article. The ins and outs of a five-piece French wardrobe Minimalist French style is all about investing in fewer pieces that are higher in quality, and will hopefully last you a long time. It’s focused on longevity rather than trends. And this is exactly where this French wardrobe philosophy stems from.  There isn’t a set number of pieces or a timetable to follow.  To start, you build a solid collection of basic pieces. Things like plain t-shirts, black tailored pants, and a classic white shirt—simple items that can be mixed and matched with everything in your wardrobe. If you find any gaps, fill these in with new staples.  Each season (four times per year), you’re allowed to purchase 5 new investment pieces to help you build your collection. These should be non-basic pieces. You can take as much time as you like choosing these—there’s no rush! The point of this is to refresh your look with each passing season, but to also focus on investing in pieces you truly love and will wear for years to come.  Five might not sound like much, but trust us on this one; coupled with your trusty basics, this will give you endless outfit combos that will embody that French I-just-woke-up-like-this look. The rules: The 5-piece French wardrobe can be a little tricky to understand at first. So, here are some of the rules you need to know before you get started. Basics don’t count towards your five pieces, and can always be replaced. Makeup doesn’t count. Accessories, socks, and underwear don’t count (unless they’re particularly pricey purchases.) Shoes do count. And everything else that’s not mentioned above counts.  How to get started creating your 5-piece French wardrobe The secret to rolling out of bed and looking like one of those impeccably dressed French women you see on Instagram is focusing on fit.  The reason these women look so good in simple clothing like jeans and a plain white tee is because of the fit. They wear flattering cuts and silhouettes. Instead of following the trends, they stick to what works for their unique shape.  So the message is, it’s not what you buy, it’s how it fits you. Remember, you’ll only be purchasing 20 new non-basic items each year, so choose wisely.  Out with the old Get started by clearing out your wardrobe. Donate anything that no longer fits you, or that you haven’t worn in the past year. Chances are if you haven’t worn it by now, you never will! Hold on to any basics that fit you well, and part ways with the rest. Be ruthless through this process.  If you notice any gaps, make a list of what you need and start shopping. Don’t rush to buy everything at once. Take your time, be considerate, and choose quality items that feel good against your skin. Because when you feel good, you will look good.   Back to basics We touched on basic pieces a little earlier, but what exactly is a “basic” item of clothing?  Generally, it’s a functional piece of clothing that you don’t need to spend a ton of money on. Basics will generally be plain or block colored, practical, and go with those fancier, statement pieces in your wardrobe.  French outfit essentials: Items every woman should have in her wardrobe Here are some of the pieces you should think about stocking up on to make sure your wardrobe game is on fire.  Tops: block colored t-shirts, button-up white shirts, silk camis. Pants: well-fitting straight-leg jeans, tailored pants Skirts: pencil skirt, white linen skirt, block colored mini skirts Dresses: a little black dress Shorts: jean shorts, linen shorts Sweaters: cashmere sweaters, oversized wool sweaters, cozy cardigans Outerwear: a trench coat, a classic blazer, a leather jacket Shoes: ballet pumps, brown/black heeled boots, sandals, court shoes. Make your shopping list for this season. The great thing about the 5-piece French wardrobe is that each season you get to make a wish list of things you want to add to your collection. What have you had your eye on for a while? What are you noticeably missing right now that would take your wardrobe to the next level? Set yourself a reasonable budget each season for your 5 pieces. It’s okay to spend more on these items than you usually would, because the focus is on quality pieces that last longer. So don’t scrimp, but don’t blow more than you can afford. And that’s how to create a 5-piece French wardrobe! The only other rule is to have fun creating your capsule collection. It won’t be long before you have a beautifully sustainable and ethical wardrobe that makes getting dressed each morning a joy. Why not use these principles and apply them to your other purchases too?  For example, focus on investing in good makeup: a quality mascara, a classic red lipstick, and the perfect shade and texture of foundation for your skin.  Follow these steps, and you’ll be Paris-ready in no time.